
SHANE TYLER
Senior Digital Designer | eCommerce & Marketing

PORTFOLIO
Digital Design · eCommerce · Marketing
EXPERIENCE
2003-2012
GRAPHIC DESIGNER
Designed high-volume print, in-store, and advertising materials supporting weekly promotions and national campaigns. Built a strong foundation in layout, typography and production while contributing to Academy’s early brand growth.
2012-2022
SENIOR GRAPHIC DESIGNER
Led creative execution across major seasonal campaigns, private-label packaging and large-scale print and digital initiatives. Expanded the brand’s visual reach by introducing motion graphics and supporting retail, digital and experiential environments.
2022-2023
SENIOR UI DIGITAL DESIGNER
Designed UI for academy.com, mobile app and seasonal campaigns as part of a major site refresh. Collaborated closely with eCommerce, merchandising and development teams to deliver consistent, scalable digital experiences.
2023-PRESENT
SENIOR GRAPHIC DESIGNER
Create digital, animated and campaign assets across web, email, social, and trade-show environments in a fully remote role. Focus on elevating brand visuals, improving efficiency and expanding motion design capabilities.















